After your creative was sent to review we start the process of approval.
How long is it?
Usually, it takes 30-60 minutes during business hours*
In some cases, it takes up to 48 hours.
What do you check?
We make sure that the campaign responds to our terms. In addition, we want to protect our publishers, so we don't allow tech support, malware, fishing, etc.
We use 3-rd party tools and additional manual checking to find inappropriate content.
* 6 am to 3 pm UTC-0 Monday-Friday