About the format.
In-video ad is video advertisements that play within a video player, appearing before (pre-roll video), during (mid-roll video) or after (post-roll video) a piece of media content. In-video ads typically last up to 30 seconds.
Types Trafforama support.
- Direct media creative. Trafforama supports .ogg, .webm, .mp4 media files.
- VAST (Video Ad Serving Template).
VAST is a Video Ad Serving Template for structuring ad tags that serve ads to video players. Using an XML schema, VAST transfers important metadata about an ad from the ad server to a video player. Initially launched in 2008, VAST has since played an important role in the growth of the digital video marketplace.
What about prices?
Traforama set limits in the form of minimum CPM. You can find it here 🖱 Min CPM.
Average CPM is varied for different domains, countries, devices, browsers, user agents, etc. You can find eCPM per geo here 🌎 Average CPM.
Available traffic volumes.
You can find the approximate traffic volumes per
- Device type
- User Agent
📊 Traffic Volumes
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